If summer brings one thing, it’s a sense of ease and simplicity. The days are longer, the nights are warmer, and the packaging is, apparently, more optimistic. This past May, we saw fantastic packaging designs from brands that were unafraid to add a splash of color and bold concepts to their creations.

We saw bright colors, but also highly imaginative, engaging work. For example, Sprite rebranded its packaging, pasta brand Makaria used wheat waste in its packaging, and Cabinet is working towards eliminating single-use plastic from the medical industry. As the weather is warming, ideas are getting bolder, brighter, and more ambitious, and we absolutely love it.