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How JDO New York Distills Brands Down Into a Concise and Beautiful Belief
10/02/2023
What does it mean to “create belief?” And why does JDO, the independent global design agency, believe it's the key to modern brand success?
Pack of the Month: Buddy Buddy Leans Into a Non-Gendered Look For Teen Deodorant Brand Miles
10/02/2023
Launching in Target this past year, Buddy Buddy’s visual identity for the upstart underarm odor eater killer features abstract scent-inspired designs wrapped in day-glo orange for an alluring presentation.
DIELINE Awards 2024: Call for Jury Members
09/25/2023
DIELINE Awards are judged by a highly esteemed international panel of structural packaging, design, branding, and consumer product experts. Are you ready to join our 2024 jury?
The Recycled Plastic Lego Is Dead, But Is It Really a ‘Sustainability Setback?’
Toy & Game Packaging, Sustainable Packaging
09/27/2023
Lego won't be making their iconic bricks from recycled plastic. That's a good thing.
Hair Dye, But Make it Franzia
Beauty & Health Packaging, Brand Collabs
09/29/2023
Franzia and oVertone collaborate to bring consumers Coloring Conditioner kits.
Small, Medium Or Large – How To Solve For Scale In Your Packaging Design
09/28/2023
When scaling quickly from a start-up into a multi-million dollar company with numerous product lines, packaging design can become a complicated affair.
Taylor Swift Went To a Football Game and Our Punishment Is Ranch and Ketchup In the Same Bottle
09/28/2023
Heinz jumped at the opportunity to mix their brand with Taylor Swift's innate ability to make headlines by announcing "Ketchup and Seemingly Ranch."
Watch Now On-Demand: Refreshing an American Icon (NOT Frozen in Time)
Dieline DECODED Webinar Series, On-Demand Webinar
09/29/2023
Didn't catch the live Decoded episode all about the Slurpee redesign? No worries, watch it on-demand.
Hey Studio Injects Mediterranean Vibes Into Nutritional Supplements
09/28/2023
Geometric patterns modeled after Mediterreanean tiles dominate Hey Studio's design for supplement brand Neeo.
21 Highlights From the Final Expo East
09/26/2023
We drank our weight in adaptogenic sparkling teas and mushroom elixirs while feasting on snacking noodles to bring you this here Expo East 2023 wrap-up!
‘Food Stars’ Winner Smart Cups Ditches Water To Save The Earth
Beverage Packaging, Sustainable Packaging
09/26/2023
Food Stars' winner Chris Kanik explains how he invented Smart Cups, the tech's sustainable potential, and the shocking thing he said to Gordon Ramsay.
Meet the Momma’s Kit, an At-Home Maternal Health Pack for Black Patients
09/25/2023
Black women have the highest maternal mortality rate in the United States, with white women three times less likely to die from a pregnancy-related cause. One of the big reasons? Because doctors don’t take their concerns and complaints seriously.