Need A Bit Of Sunshine? Florida Snowbird Gin By Wabasso Has You Covered
by Chloe Gordon on 05/25/2022 | 2 Minute Read
I've always thought snowbirds had the right idea. Traveling from cold to warm sounds amazing in the dead of winter. Yet, despite being innovative, it's not always doable. Florida Snowbird gin by Distillerie Wabasso makes it easy for anyone; with tropical-inspired gin packaging, you can feel like you're always chasing the sun. The bright orange and relaxing blue hues paired with the inner-tubing illustration illuminate instant vacation vibes.
You can feel like you’re in a different place without having to take a plane. Proof of that is Florida Snowbird gin by Distillerie Wabasso, a bold mix of Québec terroir and typically Floridian flavours. The brand code beckons us to a comforting seaside escape in our own backyards.
Relaxing on her inflatable rabbit – the Wabasso rabbit, redesigned for the Florida edition – Linda is a character who represents a traveler from Québec (with its local flavours) vacationing in Florida (with its grapefruit and yuzu flavours). We also created the inflatable rabbit itself with a Miami-based company, as well as after-sun skin cream with a Québec company and other feel-good merchandizing to awaken the snowbird within you.
- Designed By:: Acolyte