

Lily Robotics launched a hand-held camera drone meant to revolutionize a few features already available in other drones on the market. Contracting Ryan Kelly to design a trendy and approachable face (pun intended) for the brand, Lily Robotics set out to go above and beyond. An unembellished and simple smiley face greets you at the front of the box, and a highly calculated organization system of the drone and respective wires makes it easy to store and travel with your drone.
Hailing a “drone revolution” when the product trailer was revealed to the public, this miniature vessel-like drone is completely waterproof and equipped with a 12 million pixel feature lens and two other lenses to track focus and enhance stability while in flight. Lily incorporates new concepts, such as allowing being hand tossed into the air, automatic tracking, and other new “consumer drone” features.
















