Jaunty launched in New York in January 2023, and Zero Studios took the edible’s new packaging somewhere new, borrowing from New York bodega culture. Sour Orchard goes almost fully green while Super Sour Lemonade glows in citrus yellow with juicy red lettering, letting flavor drive the design instead of the cliched cannabis leaves or tired psychedelic graphics. Food-first cannabis design, where edibles increasingly borrow the appetite appeal and easy flavor navigation of candy and snack packaging, gives Jaunty a distinct spin.