The Brand New Conference is a two-day event organized by UnderConsideration, focusing on the practice of corporate and brand identity — a direct extension of the popular blog, Brand New. The conference consists of eight sessions each day offering a broad range of points of view with speakers from around the world practicing in different environments, from global consultancies, to in-house groups, to small firms.

Speakers for 2019 include Pum Lefebure of Design Army, Felix Fernando Oliha of FFO, Allyson Lack of Principle, Deroy Peraza of Hyperakt, Diti Katona of Concrete Design, Kawal Oberoi , Kati Forner of Kati Forner Design, Ritesh Gupta of Pet Plate, Alfredo E., Bruno C., Matti V., Marcelo J. of Pupila , Amy & Jennifer Hood of Hoodzpah , Steff Geissbühler of Geissbühler:Design , Elise Cropsal of lg2, Alex Coyle of Spark, Tarek Atrissi of Tarek Atrissi Design, Ana Couto, Mitch Paone of DIA, Louise Fili of Louise Fili Ltd., and Forest Young of Wolff Olins.