Buddy Creative Adds Modern Art Sensibility to Chocolate with Their Design for Chococo

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Abstract art continues to exert a palpable influence on recent food design, from funky midcentury-inspired wine bottles to striking coffee bag designs. We love Buddy Creative’s redesign for the chocolate brand Chococo, whose geometric look seems to take inspiration from beloved midcentury artists like Mark Rothko and Hilma af Klint.

The design features a wide palette of eye-catching colors, with simple typography and a little bit of shine with gold foil detailing on the wordmark. The final result lands the perfect balance between bold and understated.

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