High Tide’s Color Drenched, Psychedelic-Inspired Packaging System

High Tide is a new cannabis-infused kombucha brand with packaging designed by Unlearn Studio. The psychedelic-inspired packaging system leans into cannabis influences, and by keeping the brand’s logo at the top of the can, the “high” nature of the brand is visually reflected. In addition to the psychedelic typography, the color-drenched cans reflect a colorful approach, accentuating the brand’s fruit-filled kombucha flavors.