Briogeo Partners with Flood Creative to develop a prestige, natural haircare start-up from scratch. This partnership includes: brand identity, package design, web, social media, and retail presence.

“We were inspired by the balance of nature and performance. The large ‘B’ icon is made of organic yet considered patterns to reflect either a unique hair type or hair benefit. And the superiority claims are treated in a more scientific fashion to reflect the amount of consideration put into each formula.”

– Joli Glantz, Designer, Flood Creative