Obnoxious pink ribbons, floating butterflies, and women smiling for no apparent reason whatsoever, other than the fact that they’re having their period—these are what you’ll commonly see on pad and tampon packaging. Which is why LOLA is so refreshing. Instead of tip-toeing around “that time of month,” they’ve created a line of feminine hygiene products that celebrate the fact that menstruation is natural, and it can simply be a normal part of your life.
Designed by Karen Messing, LOLA’s pads and tampons look like items you’d not be embarrassed to showcase in your bathroom. The clean, minimalist approach is empowering, and a calming color palette of blues and purples speaks directly to consumers without shouting for attention.
The story behind LOLA is just as intriguing as the packaging itself, so we’ve sat down with co-founder Jordana Kier to learn more about how this subscription service came to be, the intricacies of a female-run business geared towards females, and what it means for women today and in the future. Stay tuned for our next posts this week where we chat with her about LOLA!
