Muralist Alexis Diaz’s Enchanted Designs Adorn Medalla Light’s New Cans
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Puerto Rico’s most popular beer is Medalla Light, and up until last year, it was not available stateside, much to the chagrin of homesick Boricuas living and working abroad. Celebrating their 40th anniversary, the beer company has partnered with one of the island’s most renowned muralists, Alexis Diaz, to design a commemorative beer can series that celebrates Puerto Rico’s natural and cultural beauty through imagery evocative of the sensory experiences unique to this Caribbean isle.
Muralist Alexis Diaz channeled the passion for his homeland and its unique people, their character, and the landscape, and included a dash of classical Greek mythology, in Medalla Light’s new can design. One of Diaz’s fantastical Puerto Rican creatures is a half Jibaro, a Puerto Rican farmer, and a half rooster, whose early call summons the hard-working Jibaro to the fields. Another is a half-woman, half-octopus who dances to the siren call of Son, an Afro-Caribbean musical tradition that is demonstrative of the region’s diversity.

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