Check out these amazing concepts and get in the minds of students this beautiful Friday Morning!

Student

Writers who are enthusiastic about a storyline or fictional characters from a movie, tv show, or book create fanfiction; designers who share the same love of a fictional world create packaging concepts, of course. Scott Biersack loves the Netflix hit series, Peaky Blinders, so much that he designed a brand of Scotch whiskey after the main character. “I decided to design and develop an entire whiskey brand around the main character of the show, Tommy Shelby. Everything from the label, to the box, the wax seal and beyond was all created and pieced together by myself for a class project.” The show is a historical crime drama following Tommy Shelby, a gangster in England immediately following World War I. Biersack’s packaging for Shelby’s spirit is clean, classic, and no frills. The label has a smooth edge on top and a jagged one below, and the font is classically charming and has an air of distinction about it. The Shelby Company Ltd. logo features finer details, looking equally delicate and at the same time like intimidating iron gates. The product indicates that Shelby knows how to enjoy the finer things in life but is also not to be crossed.