As long as we’re being honest, the first time I had a cold brew coffee, I had to go home, lie down, and wait for my heart to stop feeling like it was about to beat right out of my chest. Now, I can’t get enough of the less acidic, smoother, more flavorful, less bitter caffeinated beverage.

PAZ Coffee is a new product from the Caribbean coffee sector with packaging designed by Backyard Design Company. The delicate line drawings joined with the compelling image of a woman in the window make for a perplexing design. The mixture of typefaces works, considering four different ones are featured on the front label. PAZ is eclectic in a surprisingly simplistic way