There’s nothing fake about REAL, the newest premium hard seltzer with branding by Gold Lunchbox. With only one gram of real cane sugar per can, REAL is serving consumers what they need and want from a canned seltzer. The packaging taps right into the eclectic nature of the brand through funky typography and a vibrant color palette. Each flavor comes in a different color can, and the geometric design changes on each one as well.
The outside of each can is visually reflective of what’s inside, and REAL’s branding is both engaging and thoughtful. Thanks to authentic flavors, ingredients, and branding, it’s hard not to want to crack open one of these after a long day or work and/or play.
