You May Not Love Your Roomie, But You’ll Love Jack Forrest’s Branding

Published

Jack Forrest designed a label for a beer that, theoretically, would pop out on any shelf or cooler you’d find it. To tie together the namesake’s roommate reference, the can is enveloped in a technicolor strip of cartoon apartments. A project that Forrest developed for fun, Pastel & Brew’s line of Roomies is playful and vivid, drawing attention to its lines and illustrations, all masterfully and digitally sketched.

Editorial photograph

Pastel & Brew’s ‘Roomies’ is a hearty, fun-filled lager and IPA to help you survive your rotten roomie. Would you drink this with your roomie? This is a personal project that I designed, illustrated and mocked up in Adobe Dimension.