Creative Platform has developed a new identity and name for specialty beers and ciders that has a series of unique styles.
The idea was to create a “house” style for each beer or cider that’s modern but reflects the different cultures of its origins. Each beer style is depicted by its own pub-style house.
This design is about housing all the unique styles of beer and cider with a consistent but flexible brand architecture. This allows the brand to introduce new products as boutique trends come and go.

















