Canales & Co. Draws Inspiration From Fuel Bottles And Matchbooks For MerryGO’s Vodka Bottles

Published

November 19, 2019

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Aiming to create a stated-out identity for flavored craft spirit brand MerryGo, Canelo & Co incorporated elements from fuel bottles and matchbooks to convey the heat of cinnamon and color to represent the coolness of mint to create a distinctive label that stands out from the mundane.

Rudy Sanchez

Rudy Sanchez is a product marketing consultant based in Southern California. Once described by a friend as her “technology life coach,” he is a techie and avid lifelong gamer. When he’s not writing or helping clients improve their products, he’s either watching comedies on Netflix, playing the latest shooter or battle royale game or out exploring the world via Ingress and Pokémon Go.