Veuve Clicquot Partners With Canopy To Lead Sustainable Luxury Through A Forest-Free Packaging System

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Veuve Clicquot released a new low-carbon, low-impact, virgin tree-free, luxury champagne box with global environmental NGO Canopy at LuxePack in Monaco. The gift box’s packaging is made from 50% recycled paper and 50% hemp and helps create a low-carbon footprint. Plus, the new package will be 12% lighter than classic champagne boxes, creating a lighter load for shipping. The design is consistent with the traditional Veuve boxes, proving that luxury brands can maintain their status while making more sustainable and eco-friendly decisions.

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Veuve Clicquot launched an industry first, a low-carbon, low-impact, virgin tree-free, luxury champagne box with global environmental NGO Canopy at LuxePack in Monaco. The new Ecoyellow gift box, made from 50% recycled paper and 50% hemp, is part of the brand’s work to spur packaging innovation, and is the latest advance in their commitment to Canopy’s Pack4Good initiative. Pack4Good is a solutions-driven initiative helping the world’s largest fashion, food and beverage, and beauty and care brands eliminate Ancient and Endangered Forests from their packaging supply chains enroute to building a stable supply of low-carbon and circular alternatives.