Established is the agency behind the beautiful and sustainable packaging for Face Gym. I wasn’t aware of this until recently, but one plastic jar of skincare is equivalent to 50 plastic bags. Most people have more than one plastic jar as part of their skincare collection, so thinking about the vastness and depth of the beauty industry’s impact on the environment is astonishing. Using recyclable aluminum to package products is an ingenious way to combat at least part of the problem, and Face Gym’s minimalist design is beautiful and beautifully sustainable.

8 million tonnes of plastic end up in the oceans every year.