What If Starbucks and Dunkin’ Switched Branding?

Published

The second Charli D’ Amelio partnered with Dunkin’ in 2021, I had an identity crisis. I always thought Starbucks was the superior coffee choice, but if the pinnacle of youth—the “it-girl” and TikTok legend—preferred her coffee Dunkin’, then I must too.

And then it dawned on me—fast-food coffee is just coffee.

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