Inti is known as the Sun God in Andean mythology, so it only makes sense that Intira’s packaging showcase a gilded sun and its light rays. The texturized label paired with watercolor-inspired illustrations subtly illustrate the gin’s grit and flavors. The oversized logo set in interesting type creates immediate interest while the nuanced details create a lasting impression.
We are not called everyday to design a label for a new Gin developed in the Sacred Valley of the Incas. There are lots of Gin brands in the world, but this is the first one we know developed in such a magical place as Cusco. Cusco is fertile land for hundreds of crops.
