How JDO New York Distills Brands Down Into a Concise and Beautiful Belief

Published

October 2, 2023

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What does it mean to “create belief?” And why does JDO, the independent global design agency, believe it’s the key to modern brand success?

While JDO has been around since 2003, they recently opened an office in New York City as a response to an expanding client base.

But it was no easy task. The new outpost for the award-winning agency opened right before the pandemic hit with minimal resources at its disposal. But despite those obvious challenges, the NYC studio has thrived. A big part of that success story is Ellie Hansen, JDO NY’s VP, whose entrepreneurial spirit propelled the studio to where it is today. Over the past three years, she has built a multi-disciplined, highly specialized team, putting the global agency’s NY satellite in a better spot than ever to grab onto exciting growth opportunities on the horizon.

Theresa Christine Johnson

Theresa entered the world of design through The Dieline. With a background in writing and journalism, she has a passion for discovery and cultivating human connections. Her work for The Dieline is a constant journey to deeply understand all facets of the design process and to investigate what makes designers tick. Theresa’s writing has taken her snorkeling in between the tectonic plates in Iceland, horseback riding through a rural Brazilian town, and riding an octopus art car at Burning Man with Susan Sarandon as part of a funeral procession for Timothy Leary (long story). When not writing, she is planning her next trip or taking too many pictures of her cat.