How About Some Vodka with Your Mac & Cheese? Velveeta Introduces the Veltini
By
Published
Filed under

By
Published
Filed under

In the latest campaign under Velveeta’s new “La Dolce Velveeta” creative platform, the brand has partnered with the BLT Restaurant Group to serve a cheesy take on the classic martini cocktail.
The Veltini consists of Velveeta-infused vodka, vermouth, and olive brine. The cocktail comes garnished with a cheese drip, of course. Also, whiz connoisseurs will find a cocktail pick of Velveeta-stuffed olives and jumbo shells and cheese. The Veltini cocktail is available now at select BLT locations during golden hour or 5 PM to 8 PM.

By
Add project credits with Dieline PRO | Log in
Get unlimited access to latest industry news, 27,000+ articles and case studies.
Have an account? Sign in
To provide the best experiences, we and our partners use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us and our partners to process personal data such as browsing behavior or unique IDs on this site and show (non-) personalized ads. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Click below to consent to the above or make granular choices. Your choices will be applied to this site only. You can change your settings at any time, including withdrawing your consent, by using the toggles on the Cookie Policy, or by clicking on the manage consent button at the bottom of the screen.