Crit* Contrabando

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Contrabando is a new rum from Grupo Caballero made in the Dominican Republic and exported to Spain. Taking its cues from the rum’s Caribbean roots, multidisciplinary design agency Tres Tipos Graficos created a packaging solution that contrasts contemporary sans serif typography and traditional hand drawn and etched illustrative imagery alongside a stamp and postal-based utility to convey provenance and the exported authenticity of the product.