This week’s selection of Concepts We Wish Were Real features projects that explore the realms of color and illustration with the effort to stand out from its competitors. Step inside the whismcial world of animated packaging. Check out these projects and share your favorite!

Designer Tina Floersch has created a conceptual line of teas for a cause. Teach Tea uses transparent layers of watercolor to create dimentional technicolored clouds that scallop around the surface of the tin.