Clandestino 7, a mezcal from Oaxaca, worked with HI! ESTUDIO to defy normality with its covert nature and by challenging cliches. Inspired by the taboo, the unruly mezcal fuses hidden messages and a splash of anarchy to create an unusual packaging system. With carefully crafted design elements, Clandestino 7 splits away from conventional mezcal themes, inviting consumers to explore the unfamiliar and venture into a sensory universe where mischief and key directives converge.
A mezcal from Oaxaca that transcends the limits of normality, it is impregnated with a clandestine essence that awakens the senses and defies established conventions. Inspired by the forbidden, this distillate plunges into a world of hidden messages and rebellion, fusing a pinch of anarchy to give life to an unprecedented contemporary project. The guiding idea arises from the era of prohibition in Mexico where liquor was transported in barrels by donkeys which were marked with the number 7 to identify the barrel with distillate.
