Designsake Studio Hatches Playful Packaging For Helpful Hens
by Chloe Gordon on 09/14/2021 | 2 Minute Read
If you weren't aware, regenerative agriculture is a practice that's been around for years, but it's; finally, it's making its way back into products at our grocery stores. Regenerative farming helps develop the land by using progressive and holistic crop rotation, composting, and planned grazing practices, along with other methods and tools.
Helpful Hens' eggs achieve regenerative agriculture, and the story is told through the playful and lively illustrations on the front of the carton. In addition, different egg types are found in colored packaging to distinguish one from another; for example, the Free-Range Organic eggs are found in a bright seafoam carton, while the Pasture-Raised Non-GMO Eggs are found in a punchy peach carton.
The primary typeface is loaded with a big personality, demonstrating that while this brand might take its farms and sustainable agriculture very sincerely, they know how not to take themselves as a brand too seriously.
- Design Studio: Designsake Studio