A$AP Rocky Segues Into The World Of Whisky With Mercer + Prince

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A$AP Rocky, born Rakim Mayers, is known widely for his breakout single, “FUckin’ Problems,” featuring Drake, 2 Chainz, and Kendrick Lamar. And while the rapper is beloved throughout the hip hop, rap, and trap worlds, the artist has recently segued into the world of whisky.

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Named after his cherished cross streets in New York City, Mercer + Prince is a brand that represents the city’s incredible atmosphere, specifically at the intersection of the fashion and cultural sectors (despite it actually being a Canadian whisky).