Deerfield’s brand design for EMME focuses on the power of feminine energy and takes a 360-degree approach when it comes to women’s health.

EMME jettisons the overly medical approach other birth control options take and decides to have some fun. From the warm, feminine color palette to the instantly iconic logo of Athena riding a tiger, the design from EMME takes the stigma out of discussing women’s health. Our favorite design element is the pillbox, which looks like it could double as a tiny clutch.