Profiles in Design: Brian Collins Created the Dream Agency for Young Designers

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When you submit your portfolio to an agency, you expect one of three outcomes: dreaded radio silence, a bit of constructive feedback when you catch their attention, or, if you’re lucky, an interview. But send an email to Brian Collins, CCO and Co-Founder of COLLINS, and you’ll get something completely different: a book suggestion.

“Ninety percent never follow through,” said Brian, “but the ones that do, they say, ‘Oh my god, I loved that book. What else can you recommend?’ And they’re the ones that will have careers and interesting lives. They’re the ones who will put a dent in the universe.”