Sand Creative designed this attention-capturing packaging for Winklepicker, a gin that took inspiration from the Tribeca neighborhood in New York City.
“Inspired by a night out in Tribeca, New York, Winklepicker was born of a desire to offer the consumer a new excitingly versatile and superior spirit.
“Crafted to accompany you on your night out, Winklepicker illustrates a journey through Tribeca with music venues, basement clubs, card games and after parties. The red side strip is topped and tailed with elaborate detail found at the top of the cast iron buildings found around Tribeca.