Inspired by the dreams and wishes we carry with us, Deseo is a tequila brand with packaging designed by Estudio Cariño. The black and white design departs from traditional tequila packaging, and the avant-garde typography extends the magical nature of the brand’s ethos. The design is mystical, and the eclectic use of typography and beaming graphics takes the design to exhilarating heights.
It is not easy to obtain everything we want, so we use magic: we blow candles, we look for shooting stars, we clean lamps, and we throw money into wells.
