If we could all have the confidence, poise, and drive of Pum Lefebure, what
could we then achieve? If her own success is any indication, the answer
might be, well, just about anything.

Pum has a few cards stacked against her—she’s an immigrant and a
woman, and those identifying as caucasian and male dominate the
industry. Still, she talks about her life and experiences with a
bit of an effortless cool. It’s as if she always knew her actions
would lead her where she is today as co-founder and Chief Creative
Officer of Design Army, a visionary agency whose vibrant work you
might recognize from Harper Macaw’s chocolate or the Mocktail Club.

Pum grew up in Bangkok, Thailand, and arrived in the United States during
her senior year of high school as an exchange student. She felt an intense
sense of duty to represent her home country, even though she wasn’t
proficient in English. Art was a subject where she could shine—“I’ve been
an artist all my life,” Pum confessed—but she knew she had to put in the
extra effort to get good grades in all of her classes.