Designed by, Visual Adventurer, Lancaster Distilleries Gins’ packaging features a rustic approach to a label design. The typography, colors, and illustration work together to create an identity that’s eclectic yet balanced. While the label is approachable, it’s also refined.

After I created the branding for Pennsylvania based distillery Lancaster Distilleries, I was given the challenge of creating labels for their new gins. The distilleries four legged mascot Peanutbutter is the pug featured on many of these designs and is a constant inspiration for both drink and all things cool. In an effort to keep the project cost effective without compromising quality the labels were only on the face of the bottle instead of front & back.