Inspired By Work Copper, Hi! Studio Designed Unexpected Tequila Packaging

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Inspired by worn copper, HI! ESTUDIO designed Soledad Dos Barricas’ tequila packaging with tradition in mind. This inspiration represents the brand’s approach through luxury and crafts in an unexpected yet sophisticated packaging system. The design is highly engaging and unforeseen in tequila packaging, helping this brand entirely differentiate itself.

Editorial photograph

We design Soledad dos barricas. 18 months Añejo, 5 months new American oak and 3 months French oak Casa Madero Gran Reserva barrels. We represent the over time through a worn copper label. A way to represent luxury and crafts. A sophisticated flavor that this novel but delicate selection of wine barrels offers us, invites us to explore new horizons and mixtures of smells and experiences, where the tradition of tequila and the delicacy and complexity of the wine converge to give rise to this incomparable tequila.

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