Threebrand creates a California feel for Shizuoka Based West Coast Brewery:
“What do you do as an American now living in Japan, missing the familiar craft beer culture from your homeland? Well, you start your own brewery obviously! Our only brief pre-requisite was that the brand and packaging design needed to have a strong Californian feel and that it had to feature hops as that’s the lead ingredient!
‘Hop Dude’ was born. Across each beer style and variant, we see Hop Dude appears in different ‘worlds’, each familiar to the area in which the Brew House is located. Each captures the brews naming convention, theme and inspiration behind the recipe.
