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Sacred Seltzer Is Spiked Holy Water And It's Making Us Thirsty

by Chloe Gordon on 05/11/2022 | 1 Minute Read

With a tagline boldly stating, "Get drunk on Christ!" it's no wonder that MSCHF's Sacred Seltzer is already sold out. The religiously-influenced packaging system makes a play on holy water, implementing sacred art styles fused with bright colors. Like everything MSCHF does, this packaging makes you rethink the norm.


Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph