Crystal Star Sells Supplements In Style

Published

Wink worked with Roundpeg Consulting before developing the rebranding of Crystal Star’s supplement bottle labeling and packaging. To effectively create an alluring style that would appeal to older and younger generations alike, the design team went through simplifying everything from the logo to the typeface. Hand-drawn illustrations were incorporated into the marketing and promotional photos to give it a more artisanal look.

Editorial photograph

Editorial photograph