• Studio 43oz created the identity for Amore Mio, a ready-to-drink wine cocktail.
• The packaging design featuring a handwritten-style wordmark and bold retro stripes inspired by Italian signage and vintage aperitivo labels.

Some drinks are meant for a ski lodge, and others for an Italian terrace drenched in sunshine. 

With Amore Mio, the team at Studio 43oz created a ready-to-drink wine cocktail identity that captures the carefree rhythm of summer and the spirit of dolce vita. The label features a script wordmark that reads like a handwritten love note, its sweeping curves echoing classic Italian signage and mid-century beverage branding.