An Udderly Witty Packaging Concept For Xiang Piao Piao

Published

April 8, 2022

Filed under

Beverage Packaging, Dieline Award Winners, Dieline Awards 2022

Effortlessly blending milk and tea design tropes, Left and Right Creative Design has created a Moo-ving packaging experience for Xiang Piao Piao. The quirky cow-shaped box produces a witty surprise that’s udderly on brand. And while the concept is quite intricate, the execution feels effortlessly nonchalant.

Editorial photograph

Chloe Gordon

Chloe is based out of New Orleans, Louisiana. While she’s a writer by trade, she struggles to write her own bio. All you need to know is that she’s a lover of dirty martinis, a maker of charcuterie boards, and always has her nose in a book but hasn’t mastered doing all three at the same time. If you want to know more, follow her on Instagram @_chloe_gordon_