I’ve always been mesmerized by abstract designs. I mean, it’s one thing to start with a blank canvas and create a portrait, but at least you somewhat know what the result will represent. When it comes to abstract thinking, though, when do you know when to stop? How do you even know where to begin? What colors to choose?
PepsiCo has recently launched Soulboost, a sparkling water beverage with real juice and ingredients that can lift your spirits or help you relax. Because these drinks have functional elements, it only makes sense that the packaging helps describe the vibe. The blackberry passionfruit flavor features pink, magenta, and two shades of green with loose representations of the flavors within the design elements; the same goes for the black cherry citrus flavor that features orange, yellow, and purple shades.
These cans genuinely are pieces of art.



















