Letting go of summer can be difficult. The end of the season means going back to school, shorter and cooler days, the ceasing of campfires, and no more campfire snacks like roasted weenies and s’mores.
Pepsi wants to give a few lucky fans a final taste of summer this September equinox (the actual start of the autumn season) with a set of flavors inspired by s’mores called the “Pepsi S’mores Collection.” The trio comes packaged in 7.5oz mini cans and includes Toasty Marshmallow, Graham Cracker, and Chocolate, all the essentials for a Pepsi s’more beverage, no fire required.
Each component of the classic s’more is artfully and deliciously represented on the mini-can labels. The Pepsi globe shares space on a stick alongside toasted, fluffy marshmallows, is in the center of a bitten and melty chocolate bar and is pressed into a graham cracker. The label background is classic Pepsi blue.
