While we’re obviously all about packaging that looks great, tactile appeal is an underrated part of what makes an object special. Sometimes, the texture of a box, pouch, or bottle just looks such a way that you just know it’d be fun to touch.
Jacomy & Mayne Studio’s design for Paipo Gin obviously looks great, with an aquatic duochrome palette, a ghostly illustration of beach revelers, and tons of shiny gold details. But a portion of the text is also embossed on what looks like high-quality paper, affixed to an impressive bottle and cork engraved with cool wave details. Hard not to imagine those wouldn’t feel good in your hand after a few gin and tonics!
