The clever design for Legend Of The White Snake gin design is in the details. Utilizing two hero colors that would be easy to associate with snakes in general: green and white, the design keeps building on these subtle snake cues. The illustration is not a snake per-say, but utilizes a general slinking shape to give the illusion of one. Our favorite detail is the snake tongue sticker that adorns the top of the bottle. When brands refer to animals, the designs have a tendency to lean too far in. With Legend Of The White Snake gin, the subtleties make for a more lasting impression.
Inspired by an old Chinese love story: The Legend Of The White Snake.
The white snake in the story loses her human disguise because she drinks the herb wine, and therefore loses her love.
