This is a cider best sipped by the lake in between canoe and paddle boarding sessions. This artisanal cider leans into a sleek, outdoor aesthetic.

A twisty, twirling typeface looks like the type of rope you’d use to tie your boat to a dock makes up the logo. The other visual cues on the can include a canoe gliding over water. ??These nature cues would normally find themselves on the designs for craft beers, which is why cider is a pleasant surprise. The hip, laid-back nature design for Rabaska makes this drink the perfect companion for a day by the water.

A CIDER THAT RIDES THE CURRENT