Captivating A Younger Crowd With A Unique Identity And Natural Flavors

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Katerina Theodosiadou’s Vinci soft drink packaging design for Vinci stands out on the shelf with a unique and authentic identity. The packaging features bright and attractive colors, appealing to the younger crowd and giving it a modern vibe. The label’s clear and concise design, with text turned at a 90° angle, encourages customer interaction and curiosity. Moreover, the packaging serves as promotional material, proudly highlighting Vinci’s use of natural ingredients, making it a sustainable and flavorful drink option for consumers.

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Vinci is a soft drink, a sustainable drink, low calories and above all, a drink that tastes good. Adapted to the new times, with unique, attractive and surprising flavours. Produced in various flavours like Strawberry & Kiwi, Orange, Watermelon, Lemon, Grape, Exotic and Pineapple. What’s Unique? It was a big challenge to produced one more brand that stands out well on the shelf with a unique identity and colours representing the authentic feeling of the soft drink yet classy and modern which makes you want to try it. This Vinci packaging design was carefully created to appeal to the younger crowd.