The personal care and beauty industry is known for its elegant, innovative, and sleek packaging designs, yet, there’s a darker side to the industry regarding waste. According to the Plastic Pollution Coalition, it produces more than 120 billion units of packaging annually globally.
Freshly Cosmetic’s F SolidPod was designed to combat the excessive waste issue at the heart of the personal care industry. The clever application for rechargeable gel and shampoo bars was intended as an alternative to single-use packaging. The design is not only ergonomic and sleek, but extreme attention to detail went into developing the user experience.
