Lavender Coffee’s Quaint Packaging Designed By Atlas Branding

Published

January 9, 2023

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Atlas Branding designed the packaging for the Denver-based coffee boutique Lavender. The delicate, soft packaging reflects the brand’s strong female demographic, but the understated design is infused with a unique perspective. The typography is whimsical, perfectly paired with the alluring lilac hues. The design is subdued, ideal for a quaint morning pick-me-up.

Editorial photograph

In recent years, CBD has been widely popular in healthcare, supplements, skincare, sleep aids, etc. However, there are very few brands that have launched in the space combining high-performance CBD with craft coffee. We worked with Lavender Coffee Boutique based in Denver, CO to imagine a premium coffee brand that introduces CBD coffee to the luxury market. The packaging design experience feels editorial and leaves customers with a sense of calm to their morning routines.

Chloe Cordover

Chloe is based out of Savannah, Georgia. While she’s a writer by trade, she struggles to write her own bio. All you need to know is that she’s a lover of dirty martinis, a maker of charcuterie boards, and always has her nose in a book but hasn’t mastered doing all three at the same time. If you want to know more, follow her on Instagram @chloecordover