Drip Coffee by Binokl Inspires Consumers To Explore The Unfamiliar

Published

October 18, 2022

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Vivid colors and drip-inspired typography make up the packaging system for Drip Coffe’s binocular line. Designed by Yaroslav Kryzhanivsky, the packaging system reimagines coffee, almost looking at tea as the inspiration behind the paper packets. The adventure aesthetic is hypnotic, ferociously inspiring consumers to explore the unfamiliar.

Editorial photograph

How to look at coffee through binoculars?

Chloe Cordover

Chloe is based out of Savannah, Georgia. While she’s a writer by trade, she struggles to write her own bio. All you need to know is that she’s a lover of dirty martinis, a maker of charcuterie boards, and always has her nose in a book but hasn’t mastered doing all three at the same time. If you want to know more, follow her on Instagram @chloecordover