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Discover The Two Sides Of Dent Flip Pastilles

by Andrew Gibbs on 01/23/2021 | 1 Minute Read

Editorial photograph

The latest product innovation from Dent consists of double-sided pastilles with dierent taste combinations. We were commissioned to communicate the unique qualities of the product range in a constantly evolving pastille market characterised by frequent product launches and news.

Editorial photograph

We developed Dent Flip, a concept that is quickly decoded by referencing the two-sided pastilles through a simple yet bold visual expression. A large, prominent logo combined with clear product photography emphasises taste and the pastille’s two dierent sides while catching the eye on a crowded shelf.

Editorial photograph
Editorial photograph